April Greiman

“Do not try to create and analyze at the same time. They are different processes.”


Looking Back or A Good Place to Start

This blog is nearly three years old, so I figure I'm overdue for a look back. I started out in the land of graphic novels, but after a little more than a year I made a sharp transition towards graphic design.

A few things that have been noticed by others along the way.

Some people really seem to like the typographic eyesore series.

I've also received a few visits from people looking for a lesson on kerning and for information on why it's a bad idea to stretch type.

However the post that has received the most traffic from google has nothing to do with typography.

A lesson learned

If I had to pick only one thing I've taken away from this process over the past three years it would be to always keep exploring. I've seen so much art and learned so many new things just from checking out the influences of the bloggers I follow. The stream of inspiration has been pretty much endless.


As I have grown as a designer and blogger, I've taken inspiration from Ben, David, Khoi and Tina; their blogs have functioned as my morning graphic design newspaper.



Here are two pages of notes I took for Intermediate Design with Genevieve Williams. Even though this was for documentation only I thought they ended up looking nice, so here they are.


Good design isn’t everything

Last weekend my wife and I moved into a condo and out of the apartment we had since we got married. As I spent a few days carrying boxes up and down stairs I thought about the time we had in our old place. If I examined the experience like a designer a lot of flaws came to mind. The dishwasher leaked into the apartment below us, making it all but unusable; the seals were broken in several windows causing condensation to build up between the panes; for about a year our bedroom window leaked profusely whenever it rained; the boiler frequently ran out of hot water and the walls were painted really bold bizarre colors.

At first glance the laundry list of problems would seem to indicate that we had a pretty frustrating time living there but this wasn't the way I felt. Instead, thinking back made me realize just how much I enjoyed the three years we spent there. The imperfections that I mentioned while annoying didn't impact my overall experience. The reason for this is relationship. The positive experiences interacting with a person far out weighed the negative experiences interacting with objects. If the objects in the apartment had been flawless but the relationship was bad my experience would have been very different.

This is a pretty specific scenario but I think the concept applies pretty well elsewhere. Good design can solve many problems, but the truth is sometimes it can only go so far—I can't accompany a brochure and control the experience a person has interacting with representatives from the organization. My role then is one of creating great first impressions and doing my best to make the object I designed easy and enjoyable to use, after that it's out of my hands.

“Graphic design will save the world right after rock and roll does.”

In honor of John Wooden

"Things turn out best for the people who make the best of the way things turn out."